TOP LYCON Retail Exfoliating Products:
LYCON Sugar Scrubs- available in 6 delicious scents. Excellent for retail!
X-It Foaming Gel- Made with targeted ingredients like Salicylic Acid, perfect for unclogging pores
Tea Tree Total Wash- made with Tea Tree (antibacterial), Lemongrass and Lavender
X-It Mitt
Exfoliation at home is one of the most important steps your clients can do to help ensure lasting results from their wax. Exfoliating the skin involves removing the layer of old skin cells from the skin’s surface allowing the newer layer of skin to be exposed. Not only can exfoliation help to keep the skin looking and feeling healthy, but it can help minimize the chances of certain skin concerns occurring such as ingrown hairs. There are different methods to exfoliate the skin including manually by using a scrub and gently rubbing the skin or with the help of a device. Additionally, there are exfoliating products such as mitts that can be used which will increase exfoliation and help to fully smooth the skin and remove the old skin cells.
Exfoliation should be performed regularly by your waxing clients in between waxing services in order to help prepare the skin for the wax. Educating your clients on why exfoliation is important and providing recommendations on products that they can use will make it easy for them to adapt exfoliation as part of their at home routine. Your clients may have questions and need guidance in selecting the best products that will provide the results they are looking for. Therefore, it is important to understand what products are available that exfoliate and target skin concerns. Not only will your clients benefit from introducing exfoliating products into their routine, but your business will as well as focusing on selling retail products is an effective way to increase your revenues and grow your bottom line.
Although selling retail can be intimidating, with practice as well as confidence in the products you are selling, you will find retail to be a key aspect of your business and a great way to add value to your services. The loyalty of your clients will grow as they see positive results and trust your advice. To be successful at selling, it helps to build a relationship and gain the respect of your client. One way to do this is to first understand your clients challenge and then offer solutions to help solve their skin concern. Asking questions such as what is their current at home care routine? Are they exfoliating routinely? Are they using a moisturizer? Are they prone to ingrown hairs? Once you have asked a few basic questions (note: you can start this conversation during the waxing session as this may help to relax your client by providing a distraction, but it will also allow you to gain insight while not taking up time before or after the wax), you can think through some solutions. For example, if you have a client who is always on the go and therefore might be reluctant to add another step into their routine, you could suggest a body wash that also has exfoliating properties that they can use everyday.
There are many products available that effectively exfoliate the skin. It is a good idea before you commit to selling a line of products, that you look at various brands and what products they have to offer for retail. Sugar Scrubs are an excellent exfoliator and a product that your client can easily add to their at home routine. Sugar Scrubs are extra gentle on the skin and do not cause irritation. They are also available in many different scents depending on personal preference. Additionally, exfoliants that contain added targeted ingredients such as Salicylic Acid will not only exfoliate the skin, but also help minimize the occurrence of ingrown hairs. Exfoliating mitts are also a great product to recommend if your client is looking to achieve a deeper scrub.
Educating your clients on the benefits of exfoliation and waxing such as remove old skin cells, prep the skin for an easier wax, and minimizing the chances of ingrown hairs, might encourage them to consistently use the products and stick to a routine. However, because exfoliation is a step that needs to be performed at home it can be tricky to ensure your clients are sticking to it. When your client returns for their wax, try to check in with them to see what is working for them and listen to the feedback they provide. Not only will this allow you to offer advice and make any additional suggestions, but it will help you to continue building trust in your relationship with your client by showing compassion and care taken to help them achieve the results they want. As a result, you will set your spa a part, you will increase your clients loyalty and will build your reputation as a reliable waxing spot!
